TruckandTrackSpring2020

www.truckandtrack.com Spring 2020 Truck and Track 9 BUSINESS NEWS Total Lubricants has introduced a new brand packaging design for its OEM- approved range of TOTAL RUBIA engine oils. The update, which features ergonomic packaging, improved product naming classification and a dashboard-inspired artwork redesign, aims to highlight the modernity, innovation and premium quality that underpins the TOTAL RUBIA brand. Theproductrangehasalsobeensegmented with platinum-gold, silver and bronze packaging to denote top tier, mid-tier and entry level product ranges, making it easier to select the right lubricant for a vehicle. Withover200approvalsfrominternational heavy vehicle manufacturers, TOTAL RUBIA can be trusted for optimal engine protection, for the long run. Stephen Parker, marketing executive at Total Lubricants, said: “With a cutting-edge range of lubricants designed to exceed automotive industry standards while improving fuel economy, reducing mechanical wear, extending drain intervals and a raft of other benefits, we have a product to cater to every fleets’ requirements.” For fleets looking to improve efficiency, Total will demonstrate how its fleet management system based on oil analysis, TOTAL ANAC (Analysis Compared), can anticipate planned maintenance operations, increase equipment lifespan, improve the reliability and performance of equipment and optimise oil change frequencies via the early detection and identification of engine health issues. To find out how Total Lubricants’ range of oils, lubricants, additives and value-added services can help your fleet, please visit www.total.co.uk, alt ernatively, email ms.marketing@total.co.uk. New brand packaging for TOTAL RUBIA range Improve fleet operations with 360° Vision ©2020 Lytx Inc. All rights reserved. 0220-UK-100-035 With the right technology and data-driven insights, you can gain a more holistic view of your fleet operations. Visit lytx.co.uk/telematics to learn how or chat to us during the CV Show, stand 4G72.